the ask

I joined the team at Mom Central Consulting shortly after they had been named the AOR for Kinder Canada. The responsibilities of that relationship included management of all their social media and some of their digital needs.

At the time, 2012, Facebook and Twitter were the platforms utilized to connect brands with moms.

In addition to the social media, our agency was responsible for the Influencer programs which included campaign specific activations but also an ongoing Ambassador program.