As I wade into this space deeper and deeper… AI can write, design, analyze, and automate.But it can’t know. It can’t feel the tension in a client meeting. It can’t tell when a strategy looks good on paper but won’t land in real life. It can’t understand the difference between busy and effective. There is […]
Experience Still Matters. AI Isn’t a Fix-It-All. Read More »
AGENCY AI AUTOMATION CONSULTING. Most agencies aren’t broken.They’re just bloated. Too many tools. Too many layers. Too many people chasing deliverables instead of direction. The creative is still great. The strategy is still sharp. But the operating system behind it? Slow, fragmented, and stuck in survival mode. The agency starts to feel heavy. Every client
The Agency Rebirth Playbook and Why I Built Ellocution to Deliver It Read More »
Everyone’s chasing the next growth hack. TikTok ads. AI-generated funnels. Influencer UGC. But you know what’s quietly tanking revenue in most small businesses? Your emails aren’t even getting delivered. Not “they’re not good.” Not “open rates are low.” I mean they aren’t even making it into inboxes. They’re vanishing into spam filters faster than you
Email Deliverability is the New Growth Hack (And Most Businesses Are Failing It) Read More »
Most small businesses think they have a marketing strategy. What they actually have is a pile of tools, duct tape, and wishful thinking. It looks like this: That’s not strategy. That’s Random Acts of Marketing. And if you’re in that cycle, you’re not failing because you’re lazy. You’re failing because the system is broken. Why
Stop Random Acts of Marketing: Build a Stack That Doesn’t Suck Read More »
AI chatter is everywhere right now. Your feed is stuffed with gurus dropping “10 prompts to change your business” and threads about robots stealing jobs. Meanwhile, most small business owners are just trying to answer emails, keep up with marketing, and remember where the heck that lead form is connected. Here’s the real deal: AI
AI Without the Overwhelm: 3 Workflows That Actually Save Small Businesses Time Read More »
What’s real, what’s synthetic, and what you should actually be doing about it. Not long ago, brands scrambled to get in front of the right human influencer. Back in the early days we built entire businesses around sourcing, activating and measuring these influencers. I was there at the beginning and it has been an evolution
How AI Avatars Are Changing Influencer Marketing Read More »
Why your next SEO strategy should start with ChatGPT, not a search bar. Let me hit you with a hard truth: Traditional SEO is dying… Yep. I said it. And it’s not because Google is going away…it’s because we’re not searching the way we used to. We’re asking questions in ChatGPT, shopping inside TikTok, and
How to Rank in a World Without Google Read More »
