AI

TL;DR: The Checklist: A simple technical audit to ensure you are “AI-Ready.” The Reality: You write for humans, but you code for machines. If the AI can’t parse your code, your brilliant content is invisible. The Fix: Use Schema Markup (Structured Data) to clearly label your content. It’s the difference between handing someone a book

TL;DR: If you’ve been in digital marketing for more than five minutes, you know the drill. You create a piece of content, and then you spend three weeks emailing strangers, begging them to link to it. “Please give me a do-follow link.” “I’ll link to you if you link to me.” It was a digital

TL;DR: Let’s be honest about what’s happening to your news feed. It’s drowning in what the industry calls “AI Slop.” I like the term plain old nonsense. Let’s be honest about what’s happening to your news feed. It’s drowning in what the industry calls “AI Slop.” I like the term plain old nonsense. You know

TLDR: Let’s rip the band-aid off: The era of “Ten Blue Links” is over. For the last decade, we’ve all played the same game. You write a blog post, stuff it with keywords, pray to the Google gods, and hope you land on Page 1 so someone clicks your link. But have you watched how

TL;DR: The Key Takeaways The Hard Truth: Traditional SEO is Dying Let me hit you with a hard truth: Traditional SEO is dying. Yep. I said it. And it’s not because Google is going away. It’s because we aren’t searching the way we used to. We’re asking questions in ChatGPT, shopping inside TikTok, and getting